“ Tous les chemins mènent à Frida.
Imaginée par le Studio Julia Christ, la boutique se déploie dans des teintes sablées associées aux chaleureux reflets dorés du laiton. Une invitation à entamer la belle saison sans jamais la quitter. Bois et textures sont à l’honneur. Dans un coin de mur au-dessus de la cabine d’essayage, une fresque dévoile les humeurs et les styles de Frida Kahlo, comme il se doit.”
Femina
VIVA FRIDA // Lausanne
In the new Viva Frida boutique, a subtle mix of sandy shades associated with golden brass reflections invite the summer to last all year round. Inspired by a Dolce Vita with bohemian notes, natural materials and soft textures harmoniously complement each other to dress the refined interior, thus enhancing the colourful selection of the owner.
The space is built around the welcoming counter, a centrepiece delicately lined with a wallpaper in finely woven natural fibres. All around rises a sculptural shelf in natural oak wood highlighted by brass elements. With a bespoke modular system, it offers a sumptuous showcase for jewellery and fashion accessories, and can easily evolve with the collections.
Beyond the counter hides a more intimate corner dedicated to relaxation and fitting. Carefully chosen, the modernist-looking furniture is warmed up by soft fabrics and stylized details to create a cosy ambiance. In the heart of Lausanne, this summery and timeless atmosphere awakens a desire for discovery.
Photos Christophe Voisin